I originally envisioned SubVay dot com as a Subway co-brand going back 2 decades. SubVay College Campus would offer Vegetarian only Sub Sandwiches. I have added special enticements to the SubVay concept that aligns perfectly with Campus College life.
The V in SubVay would become a well known, and much appreciated easily recognizable campus logo.
I pitched my concept to a Subway multi-franchise owner, and they liked the idea. However, they would not go forward with the concept without the approval of Subway Decision makers.
Subway meat suppliers would not have to be concerned about becoming obsoleted since the Subway Co-Brand would only be available on college campuses.
If you belong to a college campus vegetarian group, let me know if you like the idea. I am on LinkedIn.
